© 2023 Keke LE Design

2022.5

Zhejiang University, China Academy of Art

Course [EN]

Information and Interaction Design Theory and Practice

Introduction

As a corporate lecturer of Alibaba Design, I co-developed a series of courses "Information and Interaction Design" with the International Design Institute of Zhejiang University, and taught it to junior design students of Zhejiang University, which was launched on the free online course platform of Orange Point, with a total of 15,567 people studying it.

A series of courses jointly was also developed with China Academy of Art, "Digital Product and Multimodal Perceptual Design", for junior design students.

Course Outline

1. Interaction Design Basic Definition
1-1. From Physical Logic to Behavioral Logic
1-2. Five Elements of Interaction Design

2. GUI/NUI Design Process
2-1. Basic Logic Flow
2-2. Information Processing
2-2-1. Selecting Information Architecture
2-2-2. Determining Information Content
2-2-3. Arranging Information Layout

3. Basic Laws
3-1. Fetzer's Law
3-2. Hick's Law
3-3. Occam's Razor Law
3-4. Miller's Law
3-5. Interaction Coherence
3-6. Global System Design

4. Full-State and Abnormality Design
4-1. Process Full State
4-2. Full State of Controls
4-3. Passive and Proactive Interaction

5. User Interface and Interaction of Forms
5-1. UI - User Interface
5-2. Cognitive Behavioral Psychology
5-3. HMI, HCI, HSI
5-4. Multimodal HCI_CLI, GUI, NUI, TUI, OUI, PUI, BCI

6. Interaction Design Product Type
6-1. Hardware Product Type
6-2. Software System Type
6-3. Service System Type
6-4. Combined Hardware and Software Product Type
6-5. Service System Type of Combined Hardware Products
6-6. Service System Type of Collected Software System
6-7. Service System Type of Combined Hardware Product and Software System
7. Factors Affecting Interaction Design

8. Gestalt Awareness
8-1. Basic Definition
8-2. Proximity
8-3. Similarity
8-4. Continuity
8-5. Closeness
8-6. Subject Perception
8-7. Symmetry
8-8. Organization
8-9. Perceptual Irrationality
8-10. Recognition
9. Factors Affecting Visual Design

10. Business Practice Thinking and Methods
10-1. Business Strategy Insight
10-2. Analysis of Demand Essence
10-3. Design Strategy Development
10-4. Technology Feeding
10-5. ROI and Downgrading

Course Producer

Keke LE, Alibaba Design, University Faculty

Lecturer

Keke LE